BZA Launches Redesign of Big Green Egg Web Site

Released on: September 13, 2007, 7:24 am

Press Release Author: Barbara Zaccone/BZA

Industry: Internet & Online

Press Release Summary: BZA LLC (www.bza.com), an award-winning multimedia design
communications firm based in Little Falls, NJ, is proud to announce the redesign of
The Big Green Egg Company Web site, located at www.biggreenegg.com. The Big Green
Egg Company (BGE), located in Tucker, GA, is the world's largest producer and
international distributor of kamado-style cookers. The Big Green Egg® is frequently
featured on network and cable television programs including the Food Network, NBC's
The Today Show, DIY, HGTV, and The Discovery Home Channel.

Press Release Body: BZA LLC (www.bza.com), an award-winning multimedia design
communications firm based in Little Falls, NJ, is proud to announce the redesign of
The Big Green Egg Company Web site, located at www.biggreenegg.com. The Big Green
Egg Company (BGE), located in Tucker, GA, is the world's largest producer and
international distributor of kamado-style cookers. The Big Green Egg® is frequently
featured on network and cable television programs including the Food Network, NBC's
The Today Show, DIY, HGTV, and The Discovery Home Channel.
BGE was looking for its Web site to satisfy the needs of its enthusiastic fan base,
a national dealer network, as well as consumers who were looking to the Web to get
product information. With this in mind, BZA designed a user interface that was easy
to navigate and where any information was no more than two clicks away. "The design
and functionality of the site were improved greatly, giving visitors the best
possible user experience," said Barbara Zaccone, President of BZA. "New EGG® users
as well as veteran grillers really enjoy the video recipe section. The site also
contains grilling tips and tricks, and instruction videos for new EGG users. The
site really serves as an extension to the company's customer service department."
Since its launch, the site has been receiving over 5,000 visitors per day.
In addition to the attention-getting bold graphics and color-rich photographs is a
dealer locator function that allows visitors to find a local Big Green Egg dealer.
BZA also provided back-end administrative capability that allows BGE to keep the
online dealer database up to date.
BZA's team of professionals brings creative talents, technical skills, and marketing
expertise to create a Web presence that is a professional and thoroughly unique
representation of their client's organization. "With our cutting-edge technology,"
Zaccone states, "our staff will design your site with your target audience in mind.
We do it by combining the appropriate technology with judicious design techniques.
Custom Web site design is based on client needs and can range from a simple
professional Web presence to one requiring more advanced multimedia, e-commerce, and
database-driven sites, such as the BGE site."
Founded in 1990 by Barbara Zaccone, BZA LLC provides strategic design solutions that
enable organizations to increase sales, build brand awareness, and increase customer
loyalty. BZA's services include Web site design, e-commerce development, Web-based
application development, graphic design, Web site promotion, corporate identity, and
design for print communications. For more information, visit www.bza.com.


Web Site: http://www.bza.com

Contact Details: Barbara Zaccone
BZA LLC
50 E Main Street
Little Falls, NJ 07424
973-890-0880
info@bza.com

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